1968 US ElectionRichard NixonHubert HumphreyGeorge WallaceElectoral College

1968 United States Presidential Election: A Nation Divided

1968 United States Presidential Election: A Nation Divided The 1968 United States presidential election took place during a period of intense social and political upheaval. Marked by the ...

1968 United States Presidential Election: A Nation Divided

The 1968 United States presidential election took place during a period of intense social and political upheaval. Marked by the Vietnam War, civil rights struggles, and high-profile assassinations, the contest saw a three-way split in the electorate that fundamentally reshaped the American political landscape.

The election culminated on November 5, 1968, with Richard Nixon of the Republican Party emerging victorious over the Democratic nominee, Hubert Humphrey, and the third-party challenger, George Wallace of the American Independent Party.

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Key Facts

Lyndon B. Johnson, the incumbent president in 1968, whose second and only full term expired at noon on January 20, 1969
Lyndon B. Johnson, the incumbent president in 1968, whose second and only full term expired at noon on January 20, 1969
  • Winner: Richard Nixon (Republican) with 301 electoral votes.
  • Runner-up: Hubert Humphrey (Democratic) with 191 electoral votes.
  • Third Party: George Wallace (American Independent) won 46 electoral votes.
  • Popular Vote: Richard Nixon won 43.42% of the vote, followed closely by Hubert Humphrey at 42.72%.
  • Tipping Point: Ohio served as the tipping point state for Nixon's victory.
  • Incumbent Withdrawal: President Lyndon B. Johnson announced his withdrawal from the race on March 31, 1968.

The Path to Nomination

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The Republican Party

The Republican nomination was a contest between several prominent figures, including Ronald Reagan and Nelson Rockefeller. Richard Nixon, the 36th Vice President of the United States, eventually secured the nomination. He selected Spiro Agnew, the 55th Governor of Maryland, as his running mate.

Republican Party (United States)
Republican Party (United States)

Richard Nixon campaign rally, July 1968
Richard Nixon campaign rally, July 1968

The Democratic Party

The Democratic nomination was fraught with turmoil. The race began with a challenge to incumbent President Lyndon B. Johnson from Senator Eugene McCarthy. Following a series of events, President Johnson delivered a speech on March 31 announcing his withdrawal from the race.

Johnson delivers a speech announcing his withdrawal on March 31
Johnson delivers a speech announcing his withdrawal on March 31

The race then saw the rise of Senator Robert F. Kennedy, who campaigned vigorously until his assassination on June 5, 1968. Ultimately, Vice President Hubert Humphrey won the nomination, selecting Senator Edmund Muskie of Maine as his running mate. The nomination process was overshadowed by significant antiwar protests during the Democratic National Convention in Chicago.

Democratic Party (United States)
Democratic Party (United States)

Vice President Hubert Humphrey and U.S. Senator Edmund Muskie wave from the podium at the 1968 Democratic National Convention in Chicago
Vice President Hubert Humphrey and U.S. Senator Edmund Muskie wave from the podium at the 1968 Democratic National Convention in Chicago

The American Independent Party

George Wallace, the 45th Governor of Alabama, ran as a third-party candidate under the American Independent Party. His campaign focused on regional grievances and opposition to federal integration efforts, appealing strongly to voters in the Deep South.

General Election Results

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The general election was one of the closest in U.S. history in terms of the popular vote. While Nixon won the Electoral College decisively, the popular vote margin between him and Humphrey was less than one percentage point.

Election results by county
Election results by county

1968 Presidential Election Summary
Candidate Party Popular Vote (%) Electoral Votes States Carried
Richard Nixon Republican 43.42% 301 32
Hubert Humphrey Democratic 42.72% 191 13 + DC
George Wallace American Independent 13.53% 46 5

State Shifts and Close Contests

Several states flipped from Democratic to Republican, including California, New Jersey, and North Carolina. Conversely, Alabama flipped from Republican to American Independent. The election was decided by several "close states" where the margin of victory was less than 5 percentage points, including Missouri (1.13%) and Texas (1.27%).

Results by congressional district
Results by congressional district

Demographic Trends

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Voting patterns revealed deep divisions along racial, educational, and regional lines. Richard Nixon performed strongly among college-educated voters (54%) and those aged 50 or older (47%). Hubert Humphrey maintained strong support in African-American neighborhoods, with some sample precincts showing up to 95% support for the Democratic ticket.

George Wallace's support was heavily concentrated in the South, where he captured 33% of the vote, significantly impacting the results in states like Alabama and Mississippi.

Frequently Asked Questions

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Statewide contest by winner: Red = Kennedy, Orange = Smathers, Yellow = Young, Green = Johnson, Blue = McCarthy, Grey = No primary No primary
Statewide contest by winner: Red = Kennedy, Orange = Smathers, Yellow = Young, Green = Johnson, Blue = McCarthy, Grey = No primary No primary
Kennedy campaigning in Los Angeles (photo courtesy of John F. Kennedy Presidential Library & Museum, Boston)
Kennedy campaigning in Los Angeles (photo courtesy of John F. Kennedy Presidential Library & Museum, Boston)
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Who won the 1968 US Presidential Election?

Richard Nixon of the Republican Party won the election, securing 301 electoral votes and 43.42% of the popular vote.

Why did Lyndon B. Johnson not run for re-election?

President Lyndon B. Johnson announced his withdrawal from the presidential race on March 31, 1968, following challenges from Eugene McCarthy and the political pressures of the era.

What role did George Wallace play in the election?

George Wallace ran as the candidate for the American Independent Party, winning five states and 46 electoral votes, primarily by appealing to voters in the South.

How close was the popular vote between Nixon and Humphrey?

The popular vote was extremely close, with Richard Nixon receiving 43.42% and Hubert Humphrey receiving 42.72%, a difference of only 0.7 percentage points.

Which state was the tipping point for Richard Nixon?

Ohio is identified as the tipping point state that secured the victory for Richard Nixon.

References

  1. Nixon's official state of residence was New York because he moved there to practice law after his defeat in the 1962 California gubernatorial election. After becoming president, Nixon bought a home in California in mid-May 1969, sold his New York home in late May, and re-established his residency in California by early June.[2][3] Consequently, most reliable reference books, including the January 6, 1969, edition of the Congressional Record, list his home state in this election as New York.
  2. In state-by-state tallies, Nixon earned 302 pledged electors, Wallace 45. Nixon lost one vote in North Carolina to Lloyd W. Bailey, who voted for Wallace and LeMay, even though Nixon carried the state.
  3. In Alabama, Humphrey was on the ballot as the candidate for the National Democratic Party of Alabama and the Alabama Independent Democratic Party instead. In New York, he was also on the ballot as the Liberal Party of New York candidate.
  4. In Alabama, he was also on the ballot as the Democratic Party candidate; in Mississippi, he was registered as an independent. In other states, although he won electoral votes from none of them, he appeared under various other labels such as "George Wallace Party", "Courage Party", and "American Party" and as an independent candidate.
  5. In some states, including Georgia and Mississippi, former Georgia governor Marvin Griffin was George Wallace's running mate instead, although all electors pledged to Wallace also voted for LeMay.