TechRadarFuture plctechnology publicationtech reviewsTechRadar Pro

TechRadar: A Global Leader in Technology News and Reviews

TechRadar: A Global Leader in Technology News and Reviews In the fast-paced world of consumer electronics, TechRadar has established itself as a cornerstone for news, expert analysis, and...

TechRadar: A Global Leader in Technology News and Reviews

In the fast-paced world of consumer electronics, TechRadar has established itself as a cornerstone for news, expert analysis, and comprehensive product reviews. Owned by Future plc—the sixth-largest publisher in the United Kingdom—TechRadar serves a global audience by breaking down complex gadgets and software into actionable insights for everyday users.

Since its inception, the publication has grown from a UK-centric site into an international powerhouse with dedicated editorial teams across the United Kingdom, the United States, and Australia. Its mission is to provide high-quality guidance on the latest tech products, helping consumers make informed purchasing decisions.

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Key Facts

  • Owner: Future plc.
  • Launched: 2007 (Active for 19 years).
  • Global Reach: Editorial hubs in the US, UK, and Australia, with licensed versions in several European countries.
  • Leadership: Led by Global Editor-in-Chief Marc McLaren and Editor-at-Large Lance Ulanoff.
  • Specialized Arms: Includes TechRadar Pro (B2B) and TechRadar Gaming.

Evolution and Global Expansion

TechRadar officially launched in 2007 and quickly rose to prominence. By 2013, it was recognized as the largest consumer technology news and review site based in the UK. To capture a wider audience, the publication expanded its footprint to the United States in January 2012, followed by a launch in Australia in October 2012.

Beyond its primary English-language markets, TechRadar has utilized licensed versions to reach readers in Italy, Spain, Germany, France, Norway, Sweden, Denmark, Finland, the Netherlands, and Belgium. While it previously operated in India and the Middle East, those specific versions closed in October 2022.

The site's influence is reflected in its traffic rankings; in the fourth quarter of 2017, Similarweb ranked TechRadar as the 93rd largest media site in the United States.

Modernizing the User Experience

To keep pace with changing digital habits, TechRadar underwent a significant redesign and relaunch in 2023. This update focused on enhancing user navigation by shifting from a story-type layout to a product category-based navigation system, making it easier for readers to find specific hardware or software reviews.

Editorial Structure and Specialized Brands

The editorial direction of TechRadar is currently steered by Global Editor-in-Chief Marc McLaren and Editor-at-Large Lance Ulanoff. The publication has a rich history of leadership, with previous editors-in-chief including Paul Douglas, Gareth Beavis, Darren Murph, Patrick Goss, and Marc Chacksfield. As of February 2025, the main masthead consists of 40 staff members.

To address specific market needs, Future plc developed two distinct spin-off brands:

TechRadar Pro

TechRadar Pro is a B2B (business-to-business) property designed specifically for small businesses and corporate decision-makers. Managed by editor Désiré Athow and a nine-person team, it provides a complementary source of information tailored to professional environments rather than general consumer use.

TechRadar Gaming (TRG)

Launched on December 17, 2021, TechRadar Gaming (TRG) focuses on the intersection of gaming and hardware. Managed by Rob Dwiar and a three-person team, this extension represented one of the company's largest investments in the gaming sector in a decade, aiming to provide a specialized experience for the gaming community.

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Quick Reference Summary

TechRadar Organizational Overview
Feature Details
Parent Company Future plc
Primary Markets UK, USA, Australia
Key Leadership Marc McLaren (Global Editor-in-Chief), Lance Ulanoff (Editor-at-Large)
Sub-brands TechRadar Pro, TechRadar Gaming
Staff Size (Main Site) 40 members (as of Feb 2025)

Frequently Asked Questions

Who owns TechRadar?

TechRadar is owned by Future plc, which is the sixth-largest publisher in the United Kingdom.

What is the difference between TechRadar and TechRadar Pro?

While TechRadar focuses on general consumer technology and gadgets, TechRadar Pro is a B2B-focused site specifically targeted at small businesses and professional decision-makers.

When was TechRadar Gaming launched?

TechRadar Gaming (TRG) was launched on December 17, 2021, to focus on the synergy between gaming and hardware.

How has the website changed recently?

In 2023, TechRadar underwent a major relaunch and redesign to improve navigation, moving toward a system based on product categories rather than story types.

Which countries have licensed versions of TechRadar?

Licensed versions are available in France, Germany, Italy, Spain, Norway, Sweden, Denmark, Finland, Belgium, and the Netherlands.

References

  1. Josephine Watson (11 January 2023). "TechRadar turns 15 – these are the tech milestones that made us". TechRadar. Retrieved 17 January 2023.
  2. "One relaunched, one new = two fresh tech sites from Future | Media news". www.journalism.co.uk. 14 December 2007. Archived from the original on 18 October 2023. Retrieved 15 November 2022.
  3. Matt Bradford (10 April 2012). "TechRadar launches US site". gamesradar. Retrieved 15 November 2022.
  4. "TechRadar goes live in Australia". www.inpublishing.co.uk. 3 October 2012. Retrieved 15 November 2022.
  5. Hill, Steve; Lashmar, Paul (2014). Online journalism : the essential guide. Los Angeles: Sage Publishing. ISBN 978-1-4462-0734-5. OCLC 868999279.