Reason Magazine: A History of Libertarian Journalism
Founded during a period of significant social and political upheaval, Reason has evolved from a modest student project into a prominent voice for libertarian thought. Since its inception, the publication has served as a platform for intellectuals advocating for individual liberty and limited government, blending journalistic reporting with rigorous policy analysis.
The Early Years and Foundation
Reason was established in 1968 by Lanny Friedlander, then a student at Boston University. In its earliest form, the publication was a mimeographed—a process of duplicating documents using a stencil and ink—monthly newsletter. The venture gained more stability in 1970 when Robert W. Poole Jr., Manuel S. Klausner, and Tibor R. Machan purchased the magazine and implemented a more consistent publishing schedule.
Throughout the 1970s and 1980s, the magazine attracted some of the most influential thinkers in libertarian and classical liberal circles. Notable contributors during this era included economists Milton Friedman and Thomas Sowell, as well as scholars Murray Rothbard and Thomas Szasz. To further the reach of these ideas, Poole, Klausner, and Machan established the Reason Foundation in 1978, an organization dedicated to expanding the magazine's philosophical leanings into formal policy research.
The editorial leadership during this formative period was bolstered by Marty Zupan, who joined the staff in 1975 and served as managing editor and editor-in-chief until 1989.
Digital Evolution and Editorial Leadership
The transition into the modern era began under the leadership of Virginia Postrel, who served as editor-in-chief from July 1989 to January 2000. Recognizing the shift in media consumption, Postrel founded the magazine's website in 1995, laying the groundwork for its digital presence.
Nick Gillespie took over as editor-in-chief in 2000, ushering in a period of technological experimentation. In June 2004, Reason executed a provocative publishing stunt: subscribers received personalized issues featuring their own names and satellite photographs of their homes or workplaces on the cover. This project utilized Xeikon's customized printing capabilities to demonstrate the accessibility and power of public databases. David Carr of The New York Times described the move as "the ultimate in customized publishing."
In 2008, Matt Welch assumed the role of editor-in-chief, while Gillespie transitioned to lead reason.tv. The two collaborators later co-authored the book The Declaration of Independents: How Libertarian Politics Can Fix What's Wrong with America in 2011.
Since June 2016, Katherine Mangu-Ward has served as editor-in-chief. Following her appointment, Matt Welch and Nick Gillespie both transitioned into roles as editors-at-large.

Key Facts
- Founded: 1968 by Lanny Friedlander at Boston University.
- Policy Arm: The Reason Foundation was created in 1978 for policy research.
- Digital Milestone: The official website was launched in 1995.
- Notable Contributors: Milton Friedman, Murray Rothbard, Thomas Szasz, and Thomas Sowell.
- Current Leadership: Katherine Mangu-Ward (Editor-in-Chief).
Reason Magazine Timeline and Leadership
| Period/Year | Key Figure/Event | Role/Significance |
|---|---|---|
| 1968 | Lanny Friedlander | Founder |
| 1970 | Poole, Klausner, and Machan | Acquisition and regularization |
| 1978 | Reason Foundation | Established for policy research |
| 1989–2000 | Virginia Postrel | Editor-in-Chief; launched website (1995) |
| 2000–2008 | Nick Gillespie | Editor-in-Chief |
| 2008–2016 | Matt Welch | Editor-in-Chief |
| 2016–Present | Katherine Mangu-Ward | Editor-in-Chief |
Frequently Asked Questions
Who founded Reason magazine?
Reason was founded in 1968 by Lanny Friedlander, who was a student at Boston University at the time.
What is the Reason Foundation?
Created in 1978 by Robert W. Poole Jr., Manuel S. Klausner, and Tibor R. Machan, the Reason Foundation is an associated organization designed to expand the magazine's ideas into the realm of policy research.
What was the purpose of the personalized covers in 2004?
The personalized covers, which featured satellite photos of subscribers' homes or workplaces, were intended to demonstrate the power of public databases and the capabilities of customized printing technology.
Who are some of the most famous contributors to the magazine?
During the 1970s and 1980s, the magazine featured contributions from prominent figures such as Milton Friedman, Murray Rothbard, Thomas Szasz, and Thomas Sowell.
Who currently leads the publication?
Katherine Mangu-Ward has been the editor-in-chief since June 2016, with Nick Gillespie and Matt Welch serving as editors-at-large.